23. Create a Business Plan for Disappointment Inc.

The Bold Acting Newsletter for September, 17th, 2023.

Sep 17, 2023

∙ Paid

Hope gets in the way of accurately predicting the future. When creating a business plan always put your worst case scenario first. We are forever oscillating (vacillating?) between two modalities: Everything’s Gonna Be Alright (EGBA) and We’re Doomed (WD). A solid business plan puts you somewhere in the middle: Meh, It’ll probably not work out for me b…

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